There are few things I love more than solving a complicated problem with an engaging story—defining, creating and clarifying how a customer navigates a website or app to accomplish their desired task. It’s what I do all day and obsess over: how to create better customer experiences, using the skills, tools and content I have to work with.
I've worked for and with a range of great companies—from startups to bluechips—creating everything from creative marketing concepts, omnichannel advertising campaigns, brand DNA platforms, product positioning and marketing strategies, and content across digital platforms (websites, mobile and tablet apps) and more.
Advertising agency and in-house agency experience. Current and past brands and employers include: Northeastern University, TD Bank, CIEE, Orvis, L.L.Bean, Unum, IBM, Audi, Merck, AT&T, IDEXX and more. Industry awards from Multichannel Merchant, One Show, Cannes Lion Digital, Columbus ADDY.